BVLGARI Bulgari MVSA high jewelry series is a tribute to the nine muse goddesses in charge of art, poetry and music in ancient Greek mythology.
In a delightful hymn composed for gems, BVLGARI combines the beauty of multiple arts to create this high-end jewelry series that delights all senses. The MVSA series consists of 26 boldly designed works. The gorgeous rings, necklaces, bracelets and earrings sing and harmonize with each other in color.
Blue Topaz, Amethyst, Citrine, Chalcedony, Onyx, Red Tourmaline, Pink Crystal, Violet Marble, Tourmaline, Tanzanite, Mother-of-Pearl and Diamond: Each gemstone is in a unique design The heart is shining with touching beauty. These precious gems not only have unique and bold color combinations, but also add dazzling large gems to the design, and they are intertwined with a large number of gems to create gorgeous styles, which always show the beautiful charm of the artistic muse.
The unique dazzling peacock (takhti) cutting process is an extraordinary feature throughout the MVSA jewelry collection.
The gems cut with peacock (takhti) bloom with a beautiful oval halo, reminiscent of the pinnacle of ancient Indian architectural art-the magnificent golden dome of the Imperial Palace. This unique cutting process once developed to the peak and flourished in the Mughal Dynasty, but then gradually faded out of people’s sight. Today, BVLGARI has re-interpreted it groundbreakingly, giving this craft carrying the magic and glory of an ancient civilization a new glory. The peacock (takhti) cut gives the gem an extremely soft and round touch, which not only makes the gem shine, but also makes its color deeper and more magnificent.
The MVSA series includes a variety of styles from elegant pendants and precious necklaces to earrings, rings and bracelets. It is not only elegant and easy to match. Whether it is a single product or a jewelry set, it can freely show different styles. The most iconic piece in this beautiful collection is a rose gold colored gemstone necklace-the combination of amethyst, blue topaz, red tourmaline beads, diamonds and pavé diamonds reflects the essence of the entire collection.
In some works, white gold replaces rose gold as the background color, just to better set off the subtle details. The cutting and setting of the gemstones are from rigorous craftsmanship, which aims to enhance the depth of the gemstone colors and create charming light and shadow effects.
BVLGARI Bulgari MVSA series of works have been endowed with fantasy colors, strong vitality and endless expression, and will be launched in the global BVLGARI Bvlgari boutiques in September 2014.
MVSA-the origin of beauty
BVLGARI Bulgari wrote a ode to the art of jewelry, inspired by gems. BVLGARI Bulgari uses the treasures given by Mother Earth to dedicate her works to the goddesses of ancient Greece and Rome, such as Gaia, the mother of all things, Demeter, the goddess of harvest, and Kerris. As a glorious incarnation of female power, Gaia gave birth to the sky, mountains, and oceans, and gave birth to the goddess of memory Monet Mosuni. Nine muse gods were born from the combination of Monet Mosne and Zeus, the god of the sky. They are the embodiment of art, the perfect symbol of elegance and inspiration. Apollo, the god of light holding the lyre, guides the Muse gods to refine the supreme art in which each of them is in charge.
From the moment they were born, the nine goddesses on Mount Olympus took charge of the field of art, guarding the mystery of artistic inspiration. Muse gods can infuse artists with creativity and inspire them to take inspiration from their knowledge or experience to shape moving literary stories or paintings. For thousands of years, from music to literature, from poetry to dance, the Muse goddesses have been a symbol of inspiration and beauty. They use a language of the world to spread the power of legend and extraordinary art to every corner of the world.
Today, BVLGARI Bulgari has created a new MVSA jewelry collection inspired by the Muse goddess, in order to praise her ancient Italian roots and cultural heritage.
BVLGARI Bulgari constantly retraces her inspirations and cultural roots from both sides of the Mediterranean Sea—the origins of ancient Greece and the birthplace of Italian brands. BVLGARI Bulgari’s bold and highly recognizable style comes from the superb craftsmanship and brand of Greek founder Sodillo Bulgari, which has been rooted in Italian culture for 130 years. BVLGAR’s world is built on the perfect combination of traditional elements-this is one of the most fundamental concepts of the brand. Even the ‘BVLGARI’ logo inspiration is derived from the oldest spelling of the brand name, and incorporates modernity into it. Deduction. The natural elements and colorful sources of inspiration used in BVLGARI’s design are unique in the jewelry manufacturing industry.
The MVSA series perfectly illustrates BVLGARI’s style: vibrant materials, bold design combinations, and gems with extraordinary colors, shapes and cuts. Times and trends are cast into eternal signs, defining a new design style together. Inspired by the art he created, BVLGARI Bulgari harmoniously combined the colors of the original conflict-as if inspired by the ancient Muse goddess, BVLGARI Bulgari created art inspired by the beauty of women.
Gem: Bvlgari’s Muse
The gem, an extraordinary product from the depths of the earth, is the unique muse of BVLGARI. BVLGARI Bvlgari releases the creative energy contained in the gemstone with an extremely modern design. As an artist who can use the captured beauty as inspiration to create works, BVLGARI creates all masterpieces of color.
Can anything in this world be as mysterious as the creative process? For BVLGARI Bulgari, it all started with the passion of the gemologist-when he found a rare gem, full of hope and light, like a rainbow, it was gorgeous and brilliant. Every BVLGARI gem has been chosen for its rare, pure beauty and the light of the soul. Shining like a rainbow, yet bright and bold, these beautiful gems are the muse of BVLGARI’s dazzling and intense gorgeous jewelry.
Inspired by the brilliant colors of gemstones, BVLGARI was able to transcend design and create infinite combinations. Benvenuto Cellini once described nature as ‘the only book that teaches our art’ because she is the source of beauty and the best expression of beauty. At BVLGARI Bvlgari, the designers discuss with passion, how to select gems collected from all corners of the world for a piece of work. The gem seeker is likened to a treasure hunting master, who spends months or even years collecting time to create a gem that complies with BVLGARI’s standard necklace.
Finally, when a gemstone touches the skin, its vitality is ignited, almost like the light of the soul emanating from the heart.
Peerless MVSA works
A world full of imagination and magnificent imagery blooms in the unique high-end jewellery works of the MVSA series: these works resemble a unique mosaic, fully showing BVLGARI’s powerful color combination and extraordinary cutting process , The eye-catching big gems and bold design. In each MVSA work, BVLGARI Bulgari’s modern design hymns and beautiful traditional echoes blend into each other.
Among these 100 unique high-end jewellery pieces, 9 iconic pieces can be called the embodiment of the Supreme Muse. They show different aspects of inspiration, using unique memories and inspiration as a source. In BVLGARI Bulgari’s mind, the nine muse goddesses turned into sleeping beauty, and gradually evolved into pieces of jewelry. Jewelry designers have created a magic potion like an alchemist, creating extremely beautiful and unusual jewelry masterpieces.
Each creation is a clever structure of straight lines and curves, soft to the touch, and every facet of each gem is as soft as the caress of a lover. The charm of each piece has also been sublimated by various cutting processes: BVLGARI’s beloved arc-shaped cutting process, complicated and complicated peacock (takhti) cutting process, extremely smooth oval or circle, master curve or gorgeous Sugar cones. Using a playful design and an eye-catching large carat gemstone, the most unique feature of BVLGARI’s style is that it will always be stunning and pleasingly bold.
Nine iconic high jewelry pieces with a typical BVLGARI style are the incarnations of nine muse gods, and they are also a tribute to art. Exuding a unique temperament of a mixture of unique, mysterious, capable and charming, BVLGARI Bvlgari women itself is an inspirational work of art. The diversity of feminine traits buried in the common consciousness of mankind has led BVLGARI to continuously seek ways to capture its multifaceted charm.