Cartier Taipei SOGO Fuxing Store reopens
New concept of shopping space planning debuts in Taiwan
Cartier’s SOGO Revival Store opened in January 2008. At first, with the determination of being close to consumers, it welcomed guests with three open entrances. Bright and smooth space planning and a complete entry-level boutique series of products showcase the brand’s attempt to attract young people. The strategic operation of the ethnic group is also a new attempt that Cartier planned for the Taiwan market. Since its opening, it has repeatedly created dazzling sales results, and has repeatedly been awarded the best sales specialty store in Cartier Taiwan. Reflecting the endless stream of people at SOGO Fuxing Pavilion and providing consumers with a more spacious and comfortable consumption space, Cartier’s expansion plan in the Fuxing Pavilion specialty store is also the brand’s sincere feedback on consumer support.
In addition to the expansion of the original 30 pings to 48 pings, the Cartier SOGO Fuxing Store, which was reopened in July 2011, allows consumers to feel more spacious and comfortable during the overall shopping. The appearance of the store maintains the elegant image of Cartier’s global direct-operated stores that have always blended modernity and romanticism. The light flowing under the refraction of French crystal lamps and the bright jewellery in the display cabinets complement each other in a calm and peaceful manner Welcome every distinguished guest who comes to appreciate.
The layout of the interior space is divided into four areas: jewelry, watches, accessories, and custom wedding rings that are popular with Taiwanese consumers. The curtain wall is used as a cabinet for each other. The room was quiet. With the concept of space separation planned by product attributes, consumers can more easily find products in addition to a complete balance between privacy and comfortable shopping space. This is also the new display and space planning of Cartier stores worldwide Guidelines. Cartier Taipei SOGO Fuxing Store is the first store to present this new concept.
Bridal salon offers complete custom wedding ring service
Cartier’s personal custom wedding ring service (Ser for You) has been well received by Taiwanese consumers. Consumers can choose their ideal wedding ring from the 4C grade of diamonds and inlaid it in brand classics such as 18952. Ballerine ring with four-claw inlaid ring and romantic round dance to the Declaration ring of Modern Fashion Story. Delivery through Cartier store’s global ordering system takes only 4 ~ 6 weeks to realize your dreams. Wedding rings are delivered to consumers in Paris jewelry workshops.
According to statistics from Cartier’s internal statistics, the SOGO Revival Store has an excellent performance in the sales of wedding rings. Corresponding to the reopening of the SOGO Revival Pavilion, a Bridal Salon has been set up independently from a single diamond To design a novel and highly compatible line ring lift arch to give each new couple a wider range of consumer choices.
In addition, Cartier provides a wedding photography venue in each Cartier store for each new couple who purchases Cartier wedding rings, so that each couple can take your wedding photos in a romantic atmosphere. At the same time, it also provides Cartier’s selected jewellery for the bride to wear during the shooting, which is a very blessing for Cartier to the new people.
Délices de Cartier-delicious moments of time and creativity
In order to welcome the re-opening of Cartier’s SOGO Revival Pavilion, the exclusive launch of the annual women’s new watch model Délices de Cartier specially prepared an art deco display for this opening with an all-white wave-shaped curtain to outline a sharp outline; The interior is like the private kitchen layout of a modern pastry master. This new table is delicately placed on the pastry stand and blended with a variety of delicious desserts, vividly highlighting the essence of the Délices watch: A new watch with free and flexible lines, soft and playful, with a smile of smile: it is the dessert and delicacies mastered by the dessert master, reconciling the humorous and agile, and also the time commitment of the watchmaking process to capture time, and through this decorative art display Cartier presents your Délice watch